Towards honey 4.0. Digital hives are the latest frontier in beekeeping. Continuous, real-time monitoring of bee activity and health allows beekeepers to predict honey yield and intervene promptly in the event of critical issues. Precisely for this reason, the Italian startup Melixa has designed and developed a modular hive system that can be configured to meet beekeepers’ needs and managed remotely via a web interface or mobile app. Data is collected by a patented counter, a precision scale, and environmental sensors that allow beekeepers to constantly monitor the status of…
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Krone Automation Systems: physiological replacements
The growing shortage of skilled labor, combined with demands for greater sustainability in agricultural practices, has stimulated the development of technologies designed to make operators’ work easier—or to replace them Difficult times for European agriculture. On one side, demands for more sustainable farming practices are increasing; on the other, the availability of specialized labor is decreasing. Two diverging trends that urgently call for technological solutions capable not only of optimizing production processes, increasing yields, and reducing environmental impact, but also of limiting the need for human supervision. All leading agricultural…
Read MorePac, The European Parliament challenges the Ue Commission
The European Parliament challenges the Commission on the future of the Pac. Last October, the European Parliament approved a text calling on the Brussels Commission to provide greater flexibility and support in implementing the Pac Specifically, MEPs challenge the Commission’s proposed new type of direct payment for farmers affected by natural disasters, calling for animal disease outbreaks to be added to the list of events whose impact can justify financial support. Similarly, to allow a greater number of agricultural businesses to receive support in the event of a loss of…
Read MoreAgricultural mechanization, boating and two-wheelers: tough times for trade shows
Every year, the most important industry trade fairs traditionally take place between September and November. From boating to two-wheelers and agricultural mechanization—just to mention the sectors that have historically been the most active. What recent events have in common, however, are major economic and existential challenges The first to take the stage—though it would be more appropriate to say “take to the water”—are boating industry players. Every September, they are called upon to attend no fewer than three boat shows: Cannes, Monaco, and Genoa, all of clear international standing. In…
Read MoreHorsch Pronto 9 DC seed drills: efficient and precise
Efficient and precise, the new generation of Horsch “Pronto 9 DC” seed drills expands the company’s product range and positions itself as the ideal solution for contractors and large cereal-growing farms Agritechnica 2025 marks the debut of the new generation of Horsch “Pronto 9 DC” seed drills, top-of-the-line models that reach an operating width of nine meters and can be hydraulically folded to within the three-meter limit required for road transport without escorts. Ideal for contractors and large-scale arable farms, these machines combine seeding with shallow soil cultivation performed by…
Read MoreKrone Big X 1180: praise of style
At Agritechnica 2025, brand Krone celebrated the 25th anniversary of the debut of its “Big X” self-propelled forage harvesters by exhibiting a limited-edition black-livery version of its flagship model, the “Big X 1180” The year 2000 was when Krone’s “Big X” self-propelled forage harvesters first entered maize fields—machines that, over a quarter century of operation, have become a benchmark in their market segment. Krone chose Agritechnica 2025 as the ideal occasion to celebrate this milestone with two novelties: one virtual, the new “Big X 860,” and one decidedly tangible, the…
Read MoreSpecialized Landini Rex4 RoboShift: a lot of new technology between the rows
In the segment of specialized orchard and vineyard tractors, Landini has introduced a transmission that promises to change the way operators work between the rows. Called “RoboShift”, it is available as an option across the entire Rex4 range Renowned throughout Europe as an example of Italian engineering and manufacturing excellence applied to agricultural mechanization, the Landini Rex4 series of specialized tractors has always been the focus of upgrades aimed at enhancing operational performance without sacrificing ease of use or intuitive controls. The latest and most significant example is the mechatronic…
Read MoreDdl Coltivaitalia: one billion more for agriculture in three years
Last July, the Council of Ministers approved the bill accompanying the “ColtivaItalia” Budget Law, which allocates an additional €1 billion to agriculture over the next three years. The allocation covers the period 2026-2028 and aims to strengthen the productive autonomy of Italian agriculture by structurally supporting key sectors and enhancing the agri-food supply chains. To this end, €150 million is earmarked to support access to credit for female and young agricultural entrepreneurs between the ages of 18 and 41. The latter will also be eligible for the over eight thousand…
Read MoreCase Ih Optum: european vocation
Designed expressly with European agriculture in mind, Case Ih’s new Optum series combines the engine performance of the conventional top-of-the-line Magnum series with a more compact structure that emphasizes versatility and maneuverability Nominally, it might look like an upward extension of the existing range. In reality, the new Optum tractors unveiled by Case IH in Hannover have little in common with the three high-power models already on the market bearing the same name. They are, in every respect, a new product line positioned between the aforementioned Optum CVXDrive models and…
Read MoreMultirow: a system for phytosanitary treatments
Called Multirow, the system operates through ultrasonic sensors installed on the tractor rather than on the implement itself. This setup allows the vegetation Improving the quality and precision of crop protection treatments in specialized farming — this is the goal of the new automatic boom section shut-off system for sprayers developed by Arag in collaboration with Argo Tractors, designed to integrate seamlessly with the Group’s autonomous guidance system, UltraPilot. Called Multirow, the system operates through ultrasonic sensors installed on the tractor rather than on the implement itself. This setup allows…
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